NIU 2023 SPRING
Project Overview
To create a consistent airline branding of my choosing. I was to define all deliverables and brand attributes.
Company Scenario
Soari airlines is an airline catered to people who crave comfort. Flyers can completely customize their flight experience. Everyone has their own pod within the plane. Inside their pod, guests can change the temperature, brightness, scent, and noise control. Noise cancelling headphones, weighted blankets and eye masks will be provided in each pod to ensure that each customer has comfort at their fingertips.
Target Audience
Our target audience is anyone looking for a more comforting, sensory-controlled environment to fly in. We want our customers to have total control over their flying experience because everyone deserves to be comfortable.
Mission Statement
At Soari airlines our goal is to make flying the most comfortable experience for everyone.
Stationery
Essential Oil
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The Airplane
